Qingdao Tire Enterprises Launched at the End of the Month to Open Up New Markets

In recent years, due to the impact of the international financial crisis, the traditional western market has seen a decline in demand and the rise of trade protection has caused a certain impact on export enterprises. On July 24-27, the “2013 Latin America (Panama) International Tire Exhibition” will be held. Qingdao CCPIT will lead representatives of Qingdao companies and go to Panama to open up new markets.

“2013 Latin America (Panama) International Tire Exhibition” is a representative of outstanding emerging exhibitions. In 2010, this exhibition was held for the first time. It attracted Bridgestone (including Bridgestone and Firestone), Michelin, Giti, Delta, China Strategic, etc. Many well-known companies have caused widespread repercussions in the industry. The exhibition scope covers tires and wheels, tire retreading, repair tools, repair materials, accessories, tire production technology and design/tire accessories, and tire equipment peripheral products.

In addition, Latin America and the Caribbean is an emerging market with a large number of countries and Latin-based languages. It is also a relatively unfamiliar trading venue for Chinese exhibitors. There are ten countries in South America, six in Central America, and twelve countries in the Caribbean. These add up to a total of 28 countries with a total population of 430 million.

Latin America and the Caribbean has more than 8% of the world's tire market. Tire sales have increased by 30% in the last 10 years and is expected to continue to grow for a long time. Since 2010, Brazil in this market has surpassed Germany as the world’s fourth-largest automobile producer. In 2009, including the OE and the aftermarket, the region’s total market was 80 million tires. At present, the per capita car ownership is 147. At the same time, the demand for retreaded tires is also very large, second only to the United States. These factors have attracted the attention of tire companies from all over the world. Qingdao companies will go to Panama at the end of this month to fully explore new markets.

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