April 24th, 2010, Beijing - As the world's leading supplier of automotive technology and services, the Bosch Group has demonstrated its full range of innovative automotive technologies during the 2010 (11th) Beijing International Automobile Exhibition. The all-round scientific and technological innovation exhibited by Bosch is the result of the integration of global resources and localization. It fully explains its exhibition theme, "Integrated Automotive Solutions Based on Bosch." At this year's auto show, the exhibition focused on topics such as environmental protection and economy, safety and comfort, and for the first time put forward localized solutions for hybrid vehicles and electric vehicles.
“There is no doubt that electric vehicles are the future direction of automotive development. Bosch has always been committed to the research and development of the electrification of powertrains and storage batteries. In China, Bosch has been fully prepared for domestic R&D, manufacturing, procurement and sales. Mr. Rui Shizhao, Director of Bosch Group and Head of Asia-Pacific Business, said: “Despite the continuous increase in the market share of electric vehicles in the future, we expect that new energy vehicles and traditional internal combustion engine powertrain technologies will also be very long in the future. Keep pace with it in time."
Continuous growth and long-term investment
The global financial crisis that hit the record has had an inevitable impact on the development of the Bosch Group. The group's global sales in 2009 were RMB 364 billion, a decrease of 15% from the previous year. The decrease in sales led to Bosch Group’s pretax loss of RMB 11.4 billion. In addition, the reorganization of the group structure and impairment preparations are secondary reasons for Bosch’s loss. Sales of automotive technology business were RMB 200.7 billion, down 18% year-on-year. However, since mid-2009, the Group's business has significantly improved and the good will continue into 2010. Despite the declining performance, Bosch invested RMB 34.3 billion in R&D last year, which is basically the same as the previous year.
In Asia's emerging markets, especially China, a sharp rebound in market demand has helped Bosch's business development in 2009. Bosch Asia Pacific sales reached 73.2 billion yuan, accounting for 20% of global sales.
"Bosch China's combined sales in 2009 reached 27.4 billion renminbi, a 21% increase from 2008, making it the highest sales market after Germany and the United States," said Rui Shijun. Among all Asian countries, China ranks first in sales, accounting for 37% of total sales in the Asia Pacific region. In 2009, there were more than 21,200 Bosch employees in China, an increase of about 1,000 from the previous year.
"Bosch China's performance growth in 2009 benefitted from the rapid response of the Chinese government to the financial crisis and the launch of a series of effective economic stimulus plans," said Peng Deyuan, President of Bosch (China) Investment Co., Ltd. The market's commitment is unwavering. We are very happy to grow and develop together with the Chinese automotive industry. In 2009, Bosch invested RMB 2.2 billion in China.â€
In addition, the training days for Bosch China employees in 2009 totaled 40,000 days. More than 4,500 employees were trained at the Bosch training center.
New Energy Automotive Integration Solution
As an all-round automotive technology supplier, Bosch displayed its entire series of innovative solutions at this show, including the electrification of powertrains, energy-saving emission reduction technologies for internal combustion engines, and the latest localized products for automotive safety.
Bosch has more than 30 years of experience in new energy automotive technology. The company's product line is very extensive, with a wide range of products that can be applied to hybrid vehicles, plug-in hybrid vehicles, extended-range electric vehicles, and pure electric vehicles, as well as fuel cells as energy converters.
"Bosch's extensive and forward-looking investment in the field of new energy automotive technology is in fact a very valuable long-term investment activity for the future," said Mr. Peng Deyuan: "Boshisi Electric Power is driven by the localization of products and technologies. The business unit will be able to supply electric motors, power electronic controllers and power batteries for all hybrid and electric vehicles in China for all power and torque ranges.†Bosch’s professional engineering team at United Automotive Electronics Co., Ltd. has already started to develop and produce locally. The ability to purchase and sell.
Many Bosch new products debuted at this year's auto show
At the 2008 Beijing International Auto Show, Bosch's debut of the start/stop system caused widespread concern. At present, the localization rate of the main components of the system has reached 70%, of which the localization rate of starters has reached 90%. In China, Bosch has started cooperation with Changan Automobile's first start/stop system projects. In the coming years, many new Changan models will be fitted with Bosch start/stop systems. In early 2010, Bosch also introduced a lighter, more economical start/stop system in China.
In addition, at the 2010 International Automotive Automatic Transmission Technology and China Industrialization Seminar on April 23, Bosch also introduced its continuously variable transmission technology that can be applied to hybrid vehicles. Continuously variable speed technology not only applies to traditional engines, but also perfectly matches with hybrid systems. This technology is extremely flexible and can be perfectly combined with hybrid vehicles, so that the engine and motor always work in the most efficient area, ensuring the best fuel economy.
While exploring future technology, Bosch has also been working hard to tap the potential of traditional internal combustion engines for energy saving and emission reduction. For example, Bosch's diesel common rail system can be widely used in heavy trucks, light trucks and passenger cars. At this year's auto show, Bosch first exhibited CRSN3.3, a common rail system that is suitable for commercial vehicles and meets Euro 6 emission standards. Through the common rail system, Bosch's injection technology enables diesel engines to be more economical, environmentally friendly and powerful.
In terms of automotive safety, Bosch displayed a complete set of brake system solutions and the latest technologies, such as integrated active and passive safety systems, airbag control units AB Light and 9th-generation localized ABS/ESP.
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