——Guangxi Yuchai Heavy Industry Co., Ltd. held its 2009 annual marketing service conference
Flags flying in front of the Jinhua Hotel in Nanning, the ball hanging high, "the small glory in the past, today heavy industry take off" words impressively striking, 10 red car decorations prizes Jetta cars lined up. Guangxi Yuchai Heavy Industry Co., Ltd. (formerly Yuchai Construction Machinery Company) 2009 Annual Marketing Service Conference was held here. The conference was the first grand meeting after the company and Yuchai Group established the “Yuchai Heavy Industry†brand. The loud name “Yuchai Heavy Industry†was first made known to distributors across the country, marking Yuchai's engineering machinery gradually moving towards Yuchai Heavy Industry.
Chairman of Yuchai Group’s Board of Directors and Chairman of Yuchai Heavy Industry Junping attended and made an important speech. Gu Tangsheng, president of Yuchai Group, Zhang Shiyong, executive vice chairman of Yuchai Heavy Industry, Xia Yuwu, general manager, and Bian Dejun, deputy general manager of the company, and 39 major distributors from the country attended the meeting. Luan Ping affirmed the company's achievements in 2008: 3,797 sets of excavator sales, sales revenue of 1.077 billion yuan; exports of 952 units, once again ranked first in China's exports of small excavators; China's small digging industry The total sales ranked second. He emphasized that the Yuchai Heavy Industry segment is the most important section of Yuchai’s core plate as a result of Yuchai’s standing upright and rising. The management team must plan the brand strategies, talent reserves, technology reserves, and product upgrades in a down-to-earth manner. He pointed out that it is necessary to ensure The superiority of Yuchai must guarantee the vitality of the Yuchai management team. It requires all leading cadres to have a strong sense of responsibility and be able to afford the pressure. He encouraged the company’s leaders and all dealers: “We must build confidence and work hard to make Yuchai a profit community and work together to make Yuchai Heavy Industry well-known in the next three to five years.â€
Zhang Shiyong made a business report at the meeting. He emphasized and established the "quality year" of 2009 as the theme of Yuchai Heavy Industry. He explained the company's "brand first, strategy; strengthened responsibilities, strictly controlled quality; innovative marketing, improved services; implementation The management policy of the reform and extortion of bad habits was introduced; the significance of the brand strategy of “Yuchai Heavy Industry†and the company’s future development plan were introduced in detail; the general mobilization was initiated to all dealers: “Unity and cooperation, eliminate all difficulties, fight against the market and defend the market.†Fighting for a national cause and vowing to win in 2009!"
The meeting carefully summed up the company's marketing and service work in 2008 and listed the company's focus on marketing services, product development, and product quality in 2009. Xia Xiaowu announced the recognition of the advanced collectives and individuals in the marketing service work of all dealers of the company in 2008 and awarded “Yichai Heavy Industry Service Model†and “Yuchai Heavy Industry†to 10 advanced individuals in sales service work in 2008 respectively. "Sales paceetter" was awarded 10,000 yuan in cash, and Zhang Shiyong and Bian Dejun awarded prizes to the winners. The distributors and service stations that had outstanding performance in sales and service work in 2008 were awarded "Excellent Distributors of Yuchai Heavy Industry" and " "Yuchai Heavy Industry Gold Service Station" title, rewarding one car respectively, Fuping and Gu Dangsheng awarded award-winning dealers and service stations for the granting and distribution of car keys, and encouraged them to play a role model role in order to achieve better in 2009 Performance and continue to work hard.
After the meeting, all the participants took a group photo with a positive attitude to leave a bright color for the Chinese construction machinery industry in the shadow of the financial turmoil.
View related topics: Yuchai won the "China Brand Annual Award NO.1" (internal combustion engine) title in 2007
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