In 2009, heavy truck sales in most areas of Inner Mongolia, Shanxi, etc., climbed steadily. Heavy-duty trucks in Shanxi province were surprisingly quiet and a large number of vehicles were out of service, making heavy truck dealers in this region through a difficult year. Sales growth also fell to the lowest in the country. After two consecutive years of silence and shuffling, this year's Shanxi heavy truck market has finally ushered in a good year. In the first half of the year, sales of China National Heavy Duty Truck Shanxi Sales Company doubled, sales of Shaanxi Auto increased by nearly 50% compared with last year, SAIC Iveco Hongyan also achieved a certain degree of growth.
High-end heavy truck market
At present, the heavy truck market in Shanxi competes with each other. Every year, the market demand for nearly 50,000 vehicles makes brands pay more attention. Many brands have multiple first-tier dealers, and China Heavy Duty Truck even has more than 30 companies. On the one hand, real estate vehicles such as Changan Heavy Duty Truck and Dayun Heavy Truck have also been participating in competitions recently. Enterprises that want to share “cake†are increasing; on the other hand, retailers are decreasing, users are concentrated, and competition among brands and distributors is increasing. Extremely fierce.
In the process of fierce market competition, on the one hand, domestic heavy trucks increasingly have the upper hand; on the other hand, the development of high-end development has become increasingly clear.
A few years ago, imported heavy trucks were highly sought after in Shanxi. Since 2000, Shanxi has gradually imported cars, and imported cars from 2007 to 2008. There is a popular story in Shanxi's transportation circle: Shanxi once had an imported Volvo truck that set a record of RMB 160,000 for a single-month bicycle and earned more than six domestic heavy trucks. At that time, it was envied by many users. In the past two years, with the continuous improvement of the performance of domestic heavy-duty trucks, its economic performance has become more prominent. The heavy-duty truck market in Shanxi is already the world of domestic cars.
High-end domestic heavy trucks are favored by users in Shanxi market. Take China National Heavy Duty Truck as an example, the Shanxi market is equipped with the tiptronic transmission, the magnates of rubber suspension, and the A7 sales in the Shanxi market are all ranked first in the country. At present, Haoqi A7 has more than 500 vehicles in the Shanxi market. Dongfeng Tianlong and FAW Jiefang J6 are also common models in Shanxi.
In addition to configuration upgrades, user habits are gradually changing. After many years of experience, the length of the main compartment of the dump truck has been extended from 4.8 meters to 5.2 meters, and gradually to 5.4 meters and 5.6 meters. The demand for power was also increased from 290 to 336 hp. The model was gradually transformed from the Steyr platform to a new product platform. It can be said that after completing several rounds of upgrading, the heavy truck market in Shanxi has become a relatively high-end market.
At the same time, among the hot models sold in the Shanxi market this year, the most prominent feature is the growth rate of lightweight models. Lightweight models have become the focus of competition for heavy truck companies. Take China National Heavy Duty Truck, not only the introduction of aluminum alloy transmission, but also brings John Ruthern rubber suspension, aluminum dump truck and other tops, only the aluminum dump truck can make the vehicle reduce the weight of nearly 3 tons.
Market potential to be released
Although the demand for nearly 50,000 vehicles a year has already made other provinces speechless, the demand for Shanxi heavy truck market will continue to increase for some time.
With the development of integration work, coal production in Shanxi Province reached the highest level in history in 2009, and the safety production situation improved markedly. In 2010, coal prices soared, domestic demand remained stable, and external demand increased. Shanxi's coal production and transportation volumes are expected to reach new heights. In addition, “after the toll-by-weight charges, the goods pulled by one vehicle in the past are now required to be pulled by two or three vehicles, and the total demand for heavy trucks is released. However, the service life of the vehicles has been extended, and the frequency of vehicle changes has been relatively reduced. Therefore, for the market, Judging and grasping is more important," said a heavy truck dealer in Shanxi.
The increase in market capacity has also brought about a problem. Originally, Shanxi had serious traffic jams on the roads to Inner Mongolia, Shaanxi, and other places. After the increase of vehicles, the contradiction became more prominent and directly increased the cost of vehicles. “In the past, coal from Shanxi was directly transported to Hebei and Henan, and now it is not out of Shanxi. It is pulled to the provincial border and pulled away by vehicles from other places,†said one heavy truck user.
Look at the tractor market
Shanxi is a traditional dump truck market, but the reporter learned that the proportion of dump trucks and tractors in the Shanxi heavy truck market is approximately 1:1. At the same time, many dealers and users said that the tractor market in Shanxi has not yet played its due potential, and there will be great development in the future. In the second half of this year, they are also optimistic about the sales of tractors. "The second half of this year will focus on tractors, sales may exceed the first half." An Auman dealer said.
However, some heavy truck dealers are cautious about market expectations in the second half of the year. Wu Jiande, chairman of Taiyuan Jiucheng Trading Co., Ltd., said: “Under the influence of the national macro-control, the real estate industry is in a sluggish state, which will affect some of the heavy-duty trucks. In addition, after the surge in vehicles in the first half of the year, the decline in freight rates may cause users to take a wait-and-see attitude.â€
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