The auto parts market is affected by the overall market, and the demand is flat after the second half of last year. However, the auto parts market is growing with the increase in car ownership, which is everyone's consensus. The national auto parts industry goal has been formulated, measures have been gradually introduced, supportive policies have been gradually implemented, and the auto parts distribution system is further deepening reforms. The agency system is in full swing, which provides a good economic environment for the development of the auto parts market. Calculated by low standards, the total demand for repair parts in the country is 50 billion yuan, and in the six provinces and cities in East China, 14 billion yuan. The demand for provinces and cities in 10 provinces and cities is 19 billion yuan, while the demand for users in Shanghai is 1.5 billion yuan. Based on the analysis of the above situation, the seminar believes that the first half of 1996 was a turning point in the start-up of the market. In the first quarter, sales of automobiles and accessories were more difficult. We cannot sit by and watch the macroeconomic loosening, let alone lose the opportunity that emerged from the business activities at the beginning of the year. We should be full of confidence, courageous, and face the reality. We must seize the opportunity to take advantage of the business and seize the early stage of business operations. , put up sales of cars and accessories.
For vehicle sales, it is necessary to maintain and develop the original resource channels, consolidate and rationalize the combination of industry and trade, special tips and agency business; and in accordance with market demand, organize the sales of car types and agricultural vehicle resources, and , strengthen research and after-sales technology, maintenance, and supply services. Various preferential and flexible methods were adopted to expand sales volume, and at the same time, the old car sales market was explored. The operation of old automobiles was regarded as a new economic growth point, and the assembly vehicles, phase-out vehicles and inferior-quality vehicles were eliminated from entering the market. Quality products, the implementation of integrated distribution, share agency, on the volume, on the grade, strive for the largest factory discounts, and strive for economies of scale. In terms of flexible methods, regardless of wholesale or retail, brand names, good quality, preferential prices, and quality services are all required to win market share.
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