Die industry is increasingly turning to high-end market

China is a big manufacturing country, and the mold industry is an important part. The industry started late, the overall development is rapid, and the scale is also growing. However, from the perspective of the world market, China's mold industry as a whole is still in the middle and low-end state of the global industrial chain of division of labor. China can only change this state as soon as possible in order to occupy a place in the world market.

Turn to the high-end market

China's mold industry has been growing rapidly with price advantage. As China's economy continues to grow, the foundry industry will maintain high growth and drive the development of the foundry mold manufacturing industry. The mold market is extremely active.

China's mold industry is known as a global manufacturing giant with huge annual import and export volume. However, due to factors such as technical talents, it is relatively concentrated in the low-end and middle-end fields. Therefore, the high-end market for domestic mold and die enterprises is undoubtedly the economic attraction. huge.

Large-scale development

Under the policy of reform and opening up, private enterprises of small and medium-sized foundry molds have grown up vigorously in China. However, these small and medium-sized enterprises have a low level of manufacturing capability. Most of the products produced are small and medium-sized and cannot compete with foreign brands. With the ever-increasing precision of molds in the modern market, these small and medium-sized products cannot meet market demands.

Relevant data show that from January to March 2013, China's total import and export of molds was 1.538 billion US dollars, an increase of 12.59% year-on-year, of which exports totaled 938 million US dollars, a year-on-year increase of 17.25%. Although the number is in an increasing trend, it is actually China's exports of mold mainly in small and medium-sized products, the right to speak in the world market is not large. These problems restrict the sustainable development of the industry and have become a stumbling block in the development of the mold industry.

However, in the past two years, the mold industry has recognized the problems and is actively seeking good solutions. Among them, the trend towards large-scale production is an important means to solve the problem of insufficient competitiveness and high homogeneity of domestic products. It is determined by the requirement of high productivity. Technologies developed to increase production efficiency are waiting for more and more widespread applications. Another reason is that parts have also grown in size. This has led directly to the need for larger molds.

Change the development model

The mold industry needs to cultivate internal strength and take the intensive development path. The first thing we need to do is to change our concepts, establish long-term development concepts and formulate viable goals and plans. At the same time, companies need to step out of price competition and move to practicing internal strength, focusing on product structure optimization, product quality improvement, core technology mastery and innovation, and the expansion of corporate brand influence.

Of course, this series of changes requires companies to make more capital investment. In this regard, mold companies also need to make scientific estimates of their future input-output ratios based on their own circumstances, so that they can selectively invest and gradually transition. In order to improve efficiency, intensive management is the ultimate goal, and in order to take the intensive development path, it is necessary to work hard to achieve the “low input, high output” business goals. This requires the mold companies to start reforms in various aspects.

On the one hand, companies need to continuously improve the level of corporate management, improve the overall efficiency of management, rationally optimize the structure of the department, avoid the waste of human resources and time, optimize the internal competition mechanism, and improve the professional quality of employees.

In general, although China's mold industry has made great progress in recent years, there are still many problems. For example, the irrational structure of the mold industry still exists. In order to highlight the comparative advantage in the international mold market, our country's mold must go on the road of large-scale, digital intelligence and ecological energy-saving. The high-end production mold has become the necessary road for the industry to seek new development.